myTapp Fast: myTapp's launch for events!

Unlike anything you've ever seen, the new myTapp Fast system is the ultimate solution to the oldest organizational problem at events: giant lines that discourage consumption. The solution is as simple as it should be: tap your card, position your glass and the system will pour for you - all in record time!

With an estimated audience of 600,000 people over 19 days of festivities, Oktoberfest Blumenau was the debut stage of myTapp Fast, hired by the world's largest brewery, AMBEV, to serve its craft beer brands.

The event of the future has arrived!

myTapp Fast is a fully automated self-pour beer system designed to speed up service as much as possible at events. Unlike myTapp's pioneering system - which is already in more than 350 bars, giving customers the freedom to pour as much beer as they want -, the proposition of myTapp Fast, as the name suggests, is speed!

The whole process takes only 15 seconds. The customer taps the card to release the tap and places the glass under the spout. The proximity sensor triggers the tap as soon as the customer's glass is in position, pouring on its own an exact amount of beer, pre-determined by the event promoter. 

Although there are other self-pour beer systems for events, myTapp Fast stands out for the simplicity of its structure, which adapts to a wide variety of beer extraction technologies, starting with classic electric draft beer dispensers. Very practical and easy to transport, electric dispensers are quickly turned into a true beer machine that sells itself. Just install myTapp Fast and watch the event flow.

The myTapp Fast innovation outdoes competing systems that don't adapt to the event's structures and that require exclusive, high-cost structures or exclusive accessories, such as custom glasses. Our solution turns ordinary draft beer dispensers into an innovative self-pour beer system.

Just for context…

The self-pour beer market is more mature every day. Seven years ago, when myTapp launched the first version of the well-known draft beer “self service” - our best-selling product, present in more than 5 countries -, the novelty was so big that it stirred the press, investors, venue owners, bars, breweries and more. No wonder: with the creation of a completely new market, a true tsunami of self-pour arrived all over Brazil - and anyone who thought it was a fad was wrong: the model keeps growing in the country and in the rest of the world!

During the pandemic, myTapp had to reinvent itself to face health measures and the “new normal”. In the middle of social isolation, the market was very uncertain. Commercial establishments, customers and partners were the ones most economically affected by the restrictions.

The scenario is a little different now, don't you think?

With the reopening of venues and the return of concerts and cultural events, myTapp is going through a new phase - and one that is very similar to the one we lived seven years ago. In the past year, we tripled our team, launched new features and, of course, gathered even more experience. Above all, we have matured within a market that we ourselves created.

A market that keeps expanding to keep pace with the growth of the beer segment. And even with the high competitiveness of the sector, to this day no competitor has managed to surpass myTapp's constant innovations. We remain in the lead with the most stable solution on the market and a well-defined goal: to revolutionize the beer consumption model in Brazil!

Guess what?! We are succeeding!

The best way to prove it is with 8 myTapp Fast self-pour taps at the biggest beer event in the Americas, serving the craft beers Cerveza Patagonia, Colorado, Goose Island and Hoegaarden, from Ambev, the world's largest brewery. Good enough for you?

A revolutionary product to put an end once and for all to the old story of “lines to drink” at events. The myTapp self-pour system in use at Toca do Urso, the factory bar of Colorado beer.

Beer lovers will certainly spread the word about self-service, after all, craft draft beers deserve first-class service: with no delay and with just the right head, self-pour came to bring the best possible experience with draft beer!

For those who love beer - and for those in a hurry!

At this edition of Oktoberfest, the audience, besides being huge, was extremely eager after 3 years without the traditional event because of the pandemic. With a packed house and sky-high expectations, the product launch was the first Success Story of myTapp Fast, in which it proved to be the perfect system to deliver maximum beer throughput at the event.

But working at peak turnover was not the only masterstroke of myTapp Fast's innovation. The product's second success story was at the BBC Beer Summit Festival 2022, the largest beer congress in Latin America. The system's role at this event was quite different: the idea was to make an open bar event possible with a very high diversity of styles (fifty, to be exact), where participants could taste the largest possible number of labels in small amounts without it taking forever. At the same time, for the event organizers, the system made it possible to control each customer's consumption, allowing them to set maximum consumption limits per style, which ensured that everyone tried at least one glass of each style.

The third success story of myTapp Fast takes place at Mondial de la Bière, the largest international beer festival, with editions in Canada, France and Rio de Janeiro. In 2022, Mondial features 48 draft beer taps automated by myTapp Fast.

Follow myTapp on social media to stay on top of the myTapp Fast launch and understand in depth how myTapp's innovation revolutionizes the beer consumption model!

myTapp Fast improves your customers' experience, cuts your costs and helps you control your operation. Contact our team to learn more about this innovative system for serving draft beer!

I want it!